Let's Kick Off 2025!
It's time to kickstart 2025! Join your Mitchell colleagues this February and get motivated, focused, and inspired for the new year ahead. Our meeting format promises exciting team networking opportunities, valuable training sessions, focused breakout discussions, and ample time to celebrate the many successes we achieved in 2024. Gear up to embrace 2025 with renewed energy, enthusiasm, and a clear vision for continued professional growth and achievement.
What Is Kickoff & Why Are We Having the Event?
This is a great opportunity for the APD team to get together, in person, to celebrate, motivate and inspire each other as we look forward to the opportunities that 2025 holds. The APD 2025 Kickoff Conference allows employees in our auto physical damage business unit to align on organizational and company-wide initiatives for the coming year.
Who Will Attend?
The APD 2025 Kickoff Conference is designed for sales, service, operations, product and marketing teams within Mitchell.
All events are invitation only. Please contact your manager or EnlyteEvents@enlyte.com with any attendance questions.
When & Where?
February 4–5, 2025
Farmer & The Seahorse
10996 Torreyana Road #240
San Diego, CA 92121
Registration, Hotel & Travel Information
The APD 2025 Kickoff Conference is invitation only. Please register by Friday, January 10, 2025 to reserve a conference badge and hotel room (out-of-town employees only). Review the information provided below prior to beginning the registration process. We encourage you to book your air travel before registering for your hotel room to avoid having to make additional changes.
To Register
Attendees are responsible for booking flights through Enlyte's Corporate Travel Provider. Enlyte employees should book air travel through our corporate travel provider, Traveltrust, which is available through Concur. Should you have any issues accessing Concur, please submit an Enlyte Service Portal ticket and route to Finance > Travel and Expense and someone will assist you.
For any travel-related matters and/or booking issues, please contact Traveltrust for investigation before acting outside of Enlyte’s travel policy and booking direct. Traveltrust’s contact details are listed via the Concur homepage under the Company Notes tab and below for reference:
- During business hours, Monday–Friday 5:00 am PT to 5:00 pm PT, call 800.792.4662 or 760.635.1700
- For emergencies after hours, call 888.221.6043 and use VIP Code SJE72
- For Concur technical support, email Enlyte@Traveltrust.com
Step 1: Make Your Air Travel Arrangements
Step 2: Register for the Meeting and Request a Hotel Room (Out-of-Town Employees Only)
Please register by Friday, January 10, 2025.
Recommended Arrival & Departure Times
Kickoff will start with breakfast at 8:00 am on Tuesday, February 4, so it is recommended that all out-of-town attendees not within driving distance arrive the night prior. San Diego-based employees should plan to drive to the meeting on Tuesday, February 4 for the 8:00 am breakfast. All attendees (unless otherwise notified) should plan to depart after lunch on Wednesday, February 5. Sessions will end no later than 12:00 pm.
Prior to making your airline reservations, please confirm with your manager about specific team breakouts before or after the main program content.
Ground Transportation & Parking
Farmer & The Seahorse is located approximately 17 miles (25 minutes) from the San Diego International Airport (SAN). If you need a taxi, follow the signs leading to the Transportation Plazas. A Transportation Coordinator will place you with the first available taxi—unless you specify a particular taxicab company. Additionally, ride-sharing options including Lyft and Uber are available for airport pick-ups and drop-offs as well. Please look for signs outlining ride-share pick-up locations at each terminal.
Complimentary self-parking at Farmer & The Seahorse is available. Daytime attendees who plan to drive to the meeting should allow themselves additional time to ensure an on-time arrival for all events.
For out-of-town hotel guests staying at the Hilton La Jolla Torrey Pines and the San Diego Marriott Del Mar, transportation will be provided to and from Farmer & The Seahorse daily at session start and end times. The Hilton is located approximately 0.5 miles (10-minute walk) from the conference venue and the San Diego Marriott Del Mar is located approximately 5.2 miles (12-minute drive) away. Plan to meet the provided shuttle outside the hotel lobby on the front drive.
Agenda & Sessions
Following is a tentative agenda. Please check back for updated information closer to the event.
Tuesday, February 4, 2025
| 8:00–9:00 am | Breakfast | Americana Ballroom |
| 9:00–9:45 am | General Session | Illumina Theater |
| 9:45–10:00 am | Break | Foyer |
| 10:00–10:45 am | General Session - Customer Presentation: Boyd Group Services | Illumina Theater |
| 10:45–11:00 am | Break | Foyer |
| 11:00 am–12:30 pm | Team Building Activity | Grande Lawn |
| 12:30–1:30 pm | Lunch | Americana Ballroom |
| 1:30–4:30 pm | Sales & Service Team Meetings - APD Repair | Americana Ballroom - APD Insurance | Chronicle - APD Service Operations | Illumina Theater | |
| 4:30–5:00 pm | Reception* | Vineyard Lawn |
| 5:00–6:30 pm | Awards Reception* - CEO Welcome - Awards Presentation | Illumina Theater |
| 6:30–8:30 pm | Awards Dinner & Celebration* | Main Restaurant, Americana Ballroom, Vineyard Lawn |
Wednesday, February 5, 2025
| 8:00–9:00 am | Breakfast | Americana Ballroom |
| 9:00–11:00 am | General Session - Customer Presentation: Progressive Insurance | Illumina Theater |
| 11:00–11:15 am | Break | Foyer |
| 11:15 am–12:15 pm | Sales & Service Team Meetings - APD Repair | Americana Ballroom - APD Insurance | Chronicle - APD Service Operations | Illumina Theater | |
| 12:15 pm | Boxed Lunches/Departures | Americana Ballroom |
*All Kickoff invitees are encouraged, but not required, to stay for the reception, awards presentation, dinner and celebration. The awards program recognizes the outstanding achievements made by members of the Insurance and Collision Repair Sales and Service teams.
Hotel Accommodations
Enlyte has reserved a room block, at discounted rates, for attendees at the Hilton La Jolla Torrey Pines and the San Diego Marriott Del Mar. All out-of-town participants who require overnight accommodations will stay at one of these properties to meet the contracted room reservation. Individual reservations at other locations will not be reimbursed. Hotel selections for all attendees will be at random, and specific requests cannot be accommodated.
Hilton La Jolla Torrey Pines
10950 North Torrey Pines Road
La Jolla, CA 92037
San Diego Marriott Del Mar
11966 El Camino Real
San Diego, CA 92130
Frequently Asked Questions
What's the dress code for the APD 2025 Kickoff Conference?
The dress code is smart business casual; collared shirts and dress pants for men, and collared shirts, skirts and/or dress pants for women. Formal attire is not recommended for the awards presentation and dinner reception, on Tuesday, February 4, as the agenda does not allow extra time to change.
What's the expected weather forecast in early February?
The weather in early February is cool to mild in San Diego. Expect the possibility of rain or light showers. High temperatures average in the mid 60s with nights in the upper 40s. Please remember to bring sweaters or jackets, as we will be outside for meal functions (weather permitting).
How do I communicate special dietary needs or concerns?
Enlyte will handle all meeting planning and hotel details, including sleeping rooms, dietary considerations, disabled accessibility, etc. If you have any special requirements, please include them in the special requirements portion of the registration form or contact EnlyteEvents@enlyte.com.
We will support vegetarian and healthy food choices at all meals, and requests for dietary requirements as medically required. Please send an email to EnlyteEvents@enlyte.com and someone will assist you within two business days.
How do I get an invitation to register?
Contact your manager or EnlyteEvents@enlyte.com to confirm whether you are on the approved APD 2025 Kickoff invitee list.
Can I forward registration information to my newly hired colleague?
No. The new hire should contact his/her manager and EnlyteEvents@enlyte.com so the attendee list can be updated and a personalized invitation to register can be sent.
I registered and want to edit my information. Can I access it?
Yes, you can. Go back into the registration site with your confirmation number and edit any personal information. All hotel changes need to be addressed by sending an email to EnlyteEvents@enlyte.com. Someone will assist you within two business days.
Who should attend the awards presentation, dinner and celebration?
All APD 2025 Kickoff invitees are encouraged, but not required, to attend the reception, awards presentation, dinner and celebration on February 4. The awards given at Kickoff recognize select members of the APD Insurance and Collision Repair Sales and Service teams who have achieved outstanding results in 2024. These awards are separate from other company-wide employee recognition programs—like the Quarterly/Annual MVP Awards and Exemplary Leadership Awards—that we celebrate together as a business unit.
What are the travel logistics for remote employees?
For those arriving from out of town, your flights and transportation will be covered by your departmental T&E budget, and your hotel accommodations will be covered by the program for approved nights. Any extended stay will be at your own expense, and a credit card will still be required at check in for incidentals. You will be able to book your hotel room during the registration process, at which time your name will be added to the rooming list. Please do not contact the hotel directly.
Mitchell employees should utilize Traveltrust to book your flights and rental car if needed (your manager’s approval is required).
Can I stay at a different hotel?
Enlyte has reserved a room block, at discounted rates, for attendees at the Hilton La Jolla Torrey Pines and the San Diego Marriott Del Mar. All out-of-town participants who require overnight accommodations will stay at one of these properties to meet the contracted room reservation. Individual reservations at other locations will not be reimbursed. Hotel selections for all attendees will be at random, and specific requests cannot be accommodated.
Can I arrive early/stay late and stay for the conference rate?
Yes, the Enlyte negotiated rate of $289, plus tax, at the Hilton La Jolla Torrey Pines and $279, plus tax, at the San Diego Marriott Del Mar may be available for 3-days pre- and post-conference, based on availability. Any extended stay will be at your own expense.
If I need to make a change to my hotel reservation, who do I contact?
Please send an email to EnlyteEvents@enlyte.com and someone will be able to assist you with your hotel changes within two business days.
Once onsite, where do I park?
Complimentary self-parking at Farmer & The Seahorse is available. Daytime attendees who plan to drive to the meeting should allow themselves additional time to ensure an on-time arrival for all sessions.
Self-parking is available at the Hilton La Jolla Torrey Pines and at the San Diego Marriott Del Mar for $35/day.
Who should I contact if I cannot attend the meeting?
Please contact your manager AND EnlyteEvents@enlyte.com so we can take note of your absence and plan accordingly.
What are the rules regarding expensing meals and incidentals during the program(s)?
Enlyte will provide scheduled group meal functions for all attendees. All other incidentals will be the responsibility of the attendee or will require approval/justification on your expense reports. If you are unsure about which meal functions you have been approved to attend, please check with your manager prior to completing your registration.